The "Japan Heritage" is what is certified by the Agency for Cultural Affairs as regional historical charm and features which shows the story of Japan's culture and traditions.
Rooted in the historical background and local culture, they are tradition and customs that have been handed down over the generations.
It is an effort to comprehensively develop, utilize and save these tangible and intangible indispensable group of cultural heritages, not as a series of individual heritages, but as a single integrated unity based on a story "face" as a base, for the whole of the region.
By strategically transmitting not only domestically but overseas as well, the purpose is to promote the activation of additional regions.